In US economic afflictions, seniors became the worst-hit demographic sector. From the analysis of Consumer Bankruptcy Project, it explains that the economic failure rate for adult Americans aged 55-plus had risen. The elder age group got the worse statistics. Job opportunities for seniors are limited. But Nurture Connect, Inc. is a company that will help to figure new chances and part-time jobs for elders that will fit their lifestyles. Nurture Connect, Inc. initiated a countrywide network of "virtual call centers" that let seniors to work at home by imparting customer support services for companies. The Consumer Bankruptcy Project report published in Harvard Law & Policy Review stated that 65 and above individuals want to file bankruptcy in the sampling period of 2001 to 2007. The rate of seniors whose age is 75 and above was quadrupled.

At present, providing part-time and full time jobs to senior citizens is not yet a priority. According to Shana Duthie, founder and CEO of Nurture Connect, an important number of Americans enter their elder years with a high amount of debt and some had acquired debt to meet their medical needs.

Most retired senior citizens look for jobs again. An inbound customer support service contributor, Nurture Connect focuses on providing customer and technical support to more than 65 demographic. The company look for potential niche market that will make win-win situations for both companies and seniors who seek for jobs. We all know that senior customers desire to use the telephone as means of communication.  And inconsistent number of inbound calls happened. Seniors are frustrated when dealing with offshore customer support teams.

Duthie said that they know that adult individuals have unusual challenges and inadequate patience with technology. By establishing connection with MyGait, a company that manufactures exceptional computer just for seniors, Nurture Connect will be able to help the senior employees to learn the tricks of technological changes. Callers to MyGait's support center will locate a fellow senior on the line who has individual familiarity with the product. Nurture Connect provides MyGait to each call center employee so that they can have faultless access to the company network while working at home. [via Job Bank USA]